When people talk about building a website today, one name still comes up first: WordPress. What started in 2003 as a simple blogging tool has grown into a flexible content management system used by millions of creators, brands, and publishers worldwide.
At Qubed Agency, we work with many technologies, but Wordpress remains one of our favorite ways to design fast, scalable, and beautiful sites for our clients. Let’s look at how it reshaped the web — and some facts that show just how big its impact really is.
Among all content management systems, this platform holds by far the largest share. While there are many alternatives — Joomla, Drupal, Shopify, Squarespace and others — none come close in terms of adoption. For agencies like Qubed, this means clients can rely on a mature, well-tested solution with a huge ecosystem around it.
Every month, thousands of new domains spin up with Wordpress installed. Some are small personal blogs, others become full-scale online shops or corporate websites. The barrier to entry is low, which is exactly why so many people choose it when they launch something new.
The Wordpress started in English, but today full translations exist for dozens of languages. From Spanish and Indonesian to Arabic and Japanese, people all over the world publish their content through this system. In fact, non-English downloads surpassed English ones years ago, showing just how international the community has become.
The official WordPress.org website attracts an enormous amount of traffic each month. Users go there to read documentation, download the latest release, ask for help in support forums, and contribute to the project. It’s not just a download page — it’s the hub of an active open-source community.
The hosted .com service, which offers an all-in-one blogging and site-building experience, receives hundreds of millions of views monthly.
Those page views represent writers, creators, small businesses and hobby projects — all publishing through the same underlying CMS.
Content is constantly being created. Across self-hosted installs and the hosted service, new posts go live every few seconds. This steady stream of articles, tutorials, photos and announcements is a big reason why the platform continues to feel alive and relevant.
Roughly one third to nearly half of all websites now run on this system. That’s not just CMS market share — that’s the overall web. Of course, many large companies use custom-built solutions, but the fact that such a huge slice of the internet relies on one open-source project is still remarkable.
It’s not only bloggers and small businesses who use Wordpress. Major media outlets, tech companies, entertainment brands and universities all run their sites on this technology. You’ll find everything from news portals to event sites and online magazines built with the same core software you can install in a few minutes.
The core software has always been free. You don’t pay a license fee to use it on your own server, and you can modify the code as needed. The non-profit foundation behind the project exists to protect this freedom and keep the platform open and accessible for everyone.
Of course, people build businesses around it — selling themes, plugins, hosting and services — but the engine itself remains free.
Search engine optimization (SEO) is crucial for modern websites.
The structure of this CMS makes it relatively easy for search engines to crawl and understand your content. Combine that with dedicated SEO plugins such as Rank Math, and you get a solid foundation for organic traffic — one of the many reasons agencies like Qubed recommend it.
A new major Wordpress release typically appears a couple of times a year, along with many smaller updates that fix bugs and improve security.
Each version is named after a jazz musician, a small tradition that keeps the creative spirit alive in a world of code.
.org and .com Sides Are DifferentMany newcomers are surprised to learn there are two main flavors:
Self-hosted (dot-org) – you install the CMS on your own hosting, have full control, and can extend it however you like.
Hosted (dot-com) – a commercial service that provides hosting and management for you, with different pricing tiers and limitations.
They share the same core software, but the business models are different. The hosted service helps fund development while the foundation keeps the open-source project independent.
One of the biggest reasons this platform is so flexible: plugins.
These Wordpress add-ons let you extend functionality — from SEO and security to e-commerce, membership sites, multilingual support, booking systems and more. There are tens of thousands of them in the official directory alone, plus many premium options. For Qubed, this means we can tailor a site quite precisely to a client’s needs without reinventing the wheel.
Given how widely used the software is, you might expect a huge full-time staff behind it. In reality, the core is maintained by a relatively small group of lead developers and contributors, supported by thousands of volunteers worldwide. The scale of what they deliver compared to the size of the team is impressive.
If one person tried to build the entire system alone, it would take more than a lifetime. Estimates suggest it represents well over a century of combined development time. All of that effort has been freely given by designers, developers and translators who believe in open tools for the web.
Because the Wordpress CMS is so widespread, there is consistent demand for experts who can push it beyond the basics. Developers build custom themes and plugins, designers create rich interfaces on top of it, and agencies like Qubed specialize in turning it into polished digital products. Freelancers and studios around the world make a living helping others get more from the platform.
Perhaps the most inspiring part of this ecosystem is the people. Every year there are meetups, local user groups and international events called WordCamps, where designers, developers, marketers and beginners share ideas and learn from one another.
This sense of community is rare in software — and it’s one of the reasons the project keeps growing stronger instead of fading away.
It’s hard to find another piece of software that has influenced the internet as deeply as WordPress.
From personal blogs to enterprise sites, it has enabled millions of people to publish, sell and connect online without needing to build everything from scratch.
For us at Qubed Agency, it remains a powerful foundation for creating fast, beautiful, future-proof Wordpress websites — especially when combined with thoughtful design, performance optimization and strong branding.
As the web keeps evolving, one thing seems certain: this open-source Wordpress CMS will continue to play a major role in how we design, build and experience the internet.
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